{
  "analytics": {
    "cloudflareToken": "9977563a057b4d44aed99dd0f5201281"
  },
  "hero": {
    "title": "Leo's Local Media",
    "subtitle": "The Postcard Your Neighbors Actually Keep",
    "button": "Reserve Your Spot",
    "image": "/images/uploads/20261022-205858-squirrel-postcard.jpg",
    "imageAlt": "A squirrel on a front porch in autumn holding a Leo's Local Media shared postcard",
    "imageMobile": "/images/uploads/20261022-212347-squirrel-postcard-mobile.jpg"
  },
  "whatWeDo": {
    "title": "A Cost-Sharing Advertising Co-op for Local Businesses",
    "text": "We mail one big 9×12\" full-color card to 5,000 local homes. Each business gets its own spot and pays only for its share, so you get the reach of a big mailer for a fraction of the cost. It’s local businesses teaming up to get seen.",
    "photoMain": "/images/card-in-hand.jpg",
    "photoMainAlt": "A printed Livonia Spotlight postcard held up on a residential street",
    "photo2": "/images/ad-burger.jpg",
    "photo2Alt": "Sample Double-slot ad for a burger shop with a clip-out coupon",
    "photo3": "/images/uploads/20261020-003049-landscaping.png",
    "photo3Alt": "Sample Single-slot ad for a tree service with a scan-for-10%-off coupon"
  },
  "map": {
    "title": "Our Mailing *Area*",
    "text": "Our campaign reaches 5,000 households across Livonia's 48154 ZIP code.",
    "button": "Reserve Your Spot"
  },
  "preview": {
    "title": "Pick Your Spot on the Next *Card*",
    "subtitle": "Tap an open spot to reserve it.",
    "helpText": "Have questions first?",
    "contactButton": "Contact Us",
    "liveLabel": "Open spots right now",
    "ribbon": "Livonia Spotlight"
  },
  "benefits": {
    "title": "Why Businesses Choose the *Big Card*",
    "items": [
      {
        "title": "Only Your Neighbors",
        "text": "Your ad reaches local homes only, the people who can actually walk in or call."
      },
      {
        "title": "Split the Cost, Keep the Reach",
        "text": "Every business splits the printing and postage, so you pay a fraction of a solo mailer."
      },
      {
        "title": "Category Exclusivity",
        "text": "One business per category. No competitors on your card."
      },
      {
        "title": "Tangible & Lasting",
        "text": "A big card people hold, read, and stick on the fridge. No scrolling past it."
      }
    ]
  },
  "faq": {
    "title": "Frequently Asked Questions",
    "subtitle": "Quick answers before you reserve.",
    "items": [
      {
        "q": "How does shared direct mail work?",
        "a": "Several local businesses share one big 9x12\" postcard. Each business gets its own ad spot, and everyone splits the printing and postage. You get the reach of a full mailing for a fraction of the cost."
      },
      {
        "q": "How many homes will see my ad?",
        "a": "The card is mailed to {households} homes in our mailing area, through USPS Every Door Direct Mail. Every home on the selected routes gets one."
      },
      {
        "q": "Can I design my own ad?",
        "a": "Yes. Send us your finished ad and we'll check that it's print-ready. Don't have one? We'll design it for you for free, with revisions until you're happy."
      },
      {
        "q": "When does it mail?",
        "a": "The next card mails in {mailMonth}. Spots are first come, first served, so reserve early to lock in your category."
      },
      {
        "q": "What kinds of businesses advertise?",
        "a": "Local service businesses and shops that want customers nearby: restaurants, cafés, contractors, salons, pet care, real estate, auto services and more. Only one business per category, so you'll never share the card with a competitor."
      },
      {
        "q": "Is there a contract?",
        "a": "No. You pay for one card at a time. If you like the results, you can reserve your spot on the next one."
      }
    ]
  },
  "contact": {
    "title": "Let's Talk About Your *Ad*",
    "subtitle": "Send a quick message and I'll reply within a day.",
    "checks": [
      "No pressure, just answers",
      "Fast, personal replies",
      "Never shared or sold"
    ]
  },
  "footer": {
    "tagline": "Neighborhood Advertising, Done Right."
  }
}